Innovation

🏨 At FHT Paris 2025, hospitality experts discussed digital transformation in the industry, emphasizing back-office efficiency and guest experience enhancement. Digital tools streamline inventory and operations, with France set to eliminate paper invoices by September 2026. Real-time apps and sensors improve service quality, while data analytics from tools like Reviewpro’s GRI™ inform customer satisfaction and revenue strategies—a 1-point GRI increase correlates with a 0.89% rise in ADR and 0.54% in occupancy. Sustainability initiatives, like Groupe Madeho's Clé Verte certification, also benefit from digital advancements. The industry is urged to embrace continuous improvement and digital culture.

🏨 Choice Hotels International, Inc. opened its 69th Annual Convention in Las Vegas, with President and CEO Patrick Pacious emphasizing "Powering the Future" for hotel owners. The event hosts thousands and features nearly 100 educational sessions and a trade show. Choice Hotels, with over 7,500 hotels globally, reported a 40% business traveler customer base, a 44% growth in upscale room numbers, and a loyalty membership surpassing 70 million. Direct bookers increased by over 6%, with food costs savings averaging 9% since July 2024. Group business revenue surged 45% in Q4 of 2024, and the company continues to invest in AI, with plans to roll out new capabilities over two years. Extended stay brands like Everhome Suites are expanding, with 25 hotels expected by end of 2025, while WoodSpring Suites maintains over 55% gross operating profits.

🏖 Experian and MMGY developed a marketing measurement strategy for Windstar, utilizing pixel tags, Experian's identity graph, and MMGY's Terminal audience modeling platform. This strategy included integration of MMGY's performance data, Experian's consumer intent data, and Windstar's first-party data, enabling custom audience segmentation. Results: 6,500+ bookings, $20 million in revenue, 13:1 Return on Ad Spend (ROAS) on $1.48M ad spend, $236 cost per booking, and a 28:1 ROAS for Terminal Audiences.

📈 Choice Hotels International, Inc. opened its 69th Annual Convention in Las Vegas, with President and CEO Patrick Pacious keynote speaking. Aimed at "Powering the Future," the event featured nearly 100 educational sessions and a trade show. Business travelers now represent 40% of all stays. The upscale brand portfolio grew by 44% last year, and loyalty membership surpassed 70 million. Direct booking conversions increased by over 6%, and area Directors found over $25 million in operational cost savings. A new food purchasing program saved 9% on costs from July 2024 to March 2025. ChoiceROCS consultancy drove $81 million to properties, and group business revenue jumped 45% in Q4 2024. AARP members booked over 1.1 million room nights at Choice hotels in 2024. Choice leads in midscale and extended stay, with half of all economy and midscale extended stay hotels open and under construction. Everhome Suites projected to have 25 hotels by end of 2025, while upscale rooms reached over 110,000 in 2024.

💾 Hospitable, a property management software, launches a proprietary dynamic pricing tool designed for hosts and property managers to automate rate-setting and respond to real-time market trends. The tool, embedded in the platform, is the first in the industry to be included without an additional fee. New data shows 57.2% of hosts struggle to meet occupancy goals and 28.9% face difficulty managing pricing. Hospitable’s dynamic pricing offers a 30-day pricing trend preview and a one-time 24-month insight access for the first month post-launch. The tool is available on Host, Professional, or Mogul plans from today. Hospitable was launched in 2016, providing a suite of services including AI messaging automation, rate optimization, and built-in payments for direct booking websites.

💾 Hospitable, a property management software, launched its built-in dynamic pricing tool aiming to aid hosts and property managers in increasing revenue by automating rate-setting and responding to market trends without extra charges. Data reveals 57.2% of hosts struggle with occupancy goals; 28.9% find pricing management difficult. The new tool provides real-time, hyperlocal pricing recommendations, utilizes market data, and allows customization of strategy. A 30-day pricing trend preview is standard, but a one-time offer grants access to full 24-month insights immediately post-launch. This release further positions Hospitable as a short-term rental super app, offering diverse business solutions. Pierre-Camille Hamana, CEO, emphasizes the tool's intuitive design and accessibility on any of Hospitable's plans. The full industry report is slated for release next week, while the dynamic pricing tool is available now, reflecting Hospitable's evolution since 2016 from PMS to a comprehensive toolkit for property management.

🍦 Brakes, the UK's leading foodservice wholesaler, introduces exclusive gelatos and sorbettos from Hackney Gelato and Jude’s. Hackney Gelato offers 13 varieties in a 4.5L format including 2 Star Great Taste winners and a 3 Star Award-winning Sea Salted Caramel Gelato. Jude’s provides a new 4.75L Napoli range with unique flavours like Bubblegum and Speculoos Caramel Biscuit. The premium range aims to differentiate menus, especially with Summer and National Ice Cream month approaching, and is exclusively available to Brakes customers. Paul Nieduszynski, CEO of Sysco GB, highlights the opportunity for menu differentiation and customer retention.

💰 Margaritaville's Chief Data Officer, Claudia Infante, utilizes data to reveal opportunities and refine customer experiences. On May 2, 2025, the Hospitality Daily Podcast featured her insights. Infante's strategy emphasizes innovation in Margaritaville's multifaceted operations. The podcast episode encourages businesses to apply the concepts discussed to benefit their operations and clientele.

📈 Hospitable launches a dynamic pricing tool for hosts and property managers to automate rate-setting and adapt to real-time market trends. As the first PMS with built-in dynamic pricing at no extra fee, Hospitable aims to tackle industry challenges like meeting occupancy goals, which 57.2% of hosts struggle with, and pricing management, difficult for 28.9% of hosts. The tool provides real-time pricing recommendations, a flexible strategy range, and an integrated heatmap. For one month post-launch, Hospitable offers a 24-month preview of pricing trends without activation. Hospitable, evolving from PMS to short-term rental super app, serves all customers on Host, Professional, or Mogul plans starting today.