MUNICH – June 30, 2025 – IDeaS, a SAS company and the world’s leading provider of hospitality revenue management software and services, today announced a strategic partnership with Munich-based hotel revenue management consultancy berner+becker, one of the largest and most established firms of its kind in the DACH region providing outsourced revenue management for hotels.
Under this collaboration, berner+becker will implement IDeaS’ G3 RMS as one of its preferred revenue management solutions to deliver enhanced revenue outcomes for its growing client base across the DACH region and beyond. As berner+becker accelerates its growth into other parts of Europe and the Middle East, this partnership will play a key role in scaling its high-impact approach with advanced technology and global expertise.
This partnership represents a significant step forward in both organisations’ shared mission to make revenue management more accessible, strategic, data and results-driven. berner+becker, known for its tailored, hands-on approach to outsourced revenue management and strategic consulting, has worked with IDeaS across shared clients and will now standardise its use of G3 RMS as a core part of its offering. The decision underscores a shared belief that advanced technology doesn’t have to be intimidating—when paired with expert insight, it can be a simple and powerful tool for unlocking commercial success.
In a market shaped by shifting demand patterns, staffing pressures, and the accelerating need for real-time pricing and inventory management agility, this collaboration arrives at a critical moment for the region’s hoteliers. Independent and regional hotel groups often face these challenges with limited resources. By combining berner+becker’s deep local market understanding with the automation and forecasting capabilities of IDeaS G3 RMS, hoteliers will be better equipped to respond to change, optimize business mix, and improve profitability.
Michael McCartan, area vice president, EMEA at IDeaS, said: “We are thrilled to partner with berner+becker. Their strong market presence and extensive experience working with both a range of technology providers and hotel types make this partnership a clear endorsement of our ability to deliver top-tier results to hotels in the region. Together, we can offer a powerful combination of human insight and automated intelligence to help hoteliers of all sizes optimise performance and navigate an increasingly competitive landscape.”
Veit Meier, director of development at berner+becker, added: “At berner+becker, we are always looking to align with best-in-class technology that enhances our ability to deliver impactful results for our clients. IDeaS G3 RMS stood out for its intelligent automation, adaptability across hotel types, and deep analytical capabilities. We’re excited to integrate IDeaS more consistently into our work and help even more clients benefit from its clear return on investment.”
While IDeaS serves thousands of properties globally, its experience in the DACH market—paired with trusted local partners like berner+becker—ensures hotels receive both the strength of a global leader and the attention of a regional expert. The platform is built for hotels of every size, from boutique independents to multi-property operators, and consistently delivers measurable improvements in RevPAR, forecasting accuracy, and commercial efficiency.
This partnership reinforces both companies’ commitment to raising the bar for revenue management in the DACH region. Together, IDeaS and berner+becker will help more hotels simplify revenue management, unlock stronger performance, and make smarter decisions—faster.
ENDS
Media contact:
Victoria Ward
Abode Worldwide
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+44 7875 155020
Abode Worldwide
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About IDeaS
IDeaS, a SAS company, is the world’s leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated recommendations they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 164 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at ideas.com.
