APAC Travelers Seek Personalization: Study Reveals Untapped Revenue Potential for Hoteliers
📌 SiteMinder, a leading hotel distribution and revenue platform, unveiled 'Dynamic Revenue Plus' for live market intelligence and actionable inventory, pricing, and distribution strategies. Powered by data from 120 million annual hotel reservations, the solution will soon incorporate dynamic pricing recommendations from IDeaS, a SAS company. This unified solution moves hotels away from static revenue management to dynamic, demand-based pricing adjustments accessible via mobile and desktop. Conceived in late 2023 and initially available in Australia and New Zealand, with a global rollout planned for 2025, it's a part of SiteMinder's Smart Platform strategy to make advanced revenue management accessible worldwide. This launch coincides with growing international travel and aims to give hoteliers insights into future demand, enabling them to capitalize on revenue opportunities.
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