TOP NEWS

📰 Launched in June 2025, Accor's Guest Star campaign, featuring Kylian Mbappé, redefines hospitality by treating guests as stars. From September 19-22, 2025, Club Med celebrated its 75th anniversary at Galeries Lafayette in Paris. Four Seasons' White Lotus Experience offers a private jet journey from Hawaii to Sicily and Thailand. Ibis RockCorps, initiated in 2024, combines community service with exclusive concerts. Marriott Bonvoy ventures into the metaverse with Fortnite, creating Marriott Bonvoy Land for virtual travel exploration.

🧃 Chef Marco Pierre White and Master Distiller Chris Sadler's MR WHITE’S GIN is now available at Bottle + Co, Harvey Nichols, Birmingham. Released in spring, this 40% ABV gin (70cl for £30) showcases nine botanicals, mainly from the Mediterranean. Crafted traditionally in small batches, it balances tradition with innovation. Manager Carl Hawkins praises its authenticity and quality. Tasting notes highlight juniper, citrus, spices, and a smooth finish. Perfect for cocktails like Gin and It or White Negroni.

💻 Mirai Omnichannel offers expert management for Sarai, a hotel AI agent, ensuring maximum efficiency without burdening your team. Over 500 hotels globally benefit from this service, which handles initial setup, data maintenance, and performance monitoring. Two models are available: self-service for full control or expert management. The comprehensive Global Omnichannel Service covers all communication channels. Mirai combines AI and human expertise to enhance customer interaction and direct sales. Contact [email protected] for more details.

🏨 CEO managing 30 hotels must ensure alignment across marketing, IT, finance, and operations. Implement a unified "Guest Profile" and "Guest Journey Teams" to ensure personalized experiences. Establish a single BI platform for shared KPIs like Guest Satisfaction (NPS), GOP%, and Marginal Flow-Through. Cross-functional collaboration is crucial to overcome silo challenges. Engage the board with a unified strategic narrative and mentors for key initiatives. Promote trust by consistent storytelling and crisis management. Protect CEO effectiveness through strategic time management and on-ground insights.

FINLAND, 22 October 2025 — Hostaway, a leading vacation rental property management software (PMS), has become the world’s first short-term rental (STR) PMS unicorn, growing over 50% in size since its…

💸 Flexible financing is revolutionizing hospitality by integrating directly with hotel systems, providing funding based on real-time transaction data. Unlike traditional loans, this approach adapts to business needs, offering approvals potentially within 72 hours without fixed repayment schedules, interest rates, or hidden fees. YouLend exemplifies this shift, allowing repayments to vary with revenue, ensuring hotels access capital precisely when they need it, whether for busy seasons, guest experience enhancement, or unexpected investments.

🏨 For 2026, hotels must adapt quickly to avoid budget failures. Key issues include: outdated assumptions, autopilot budgeting, lack of purposeful spending, data silos, undervaluing brand and experience, and planning for yesterday's market. Strategies like rolling budgets and monthly re-forecasting are recommended. Experts Max Starkov, Tamie Matthews, and Nicole Sideris emphasize tailored strategies and brand investments for better returns. Flexible, insight-driven budgeting is essential as markets evolve rapidly.

🛅 Inefficient marketing, complex booking processes, and internal miscommunication lead to waste in hotels. These issues cause guest frustration and missed opportunities. Emphasizing data alignment and streamlined operations can enhance guest experience and staff efficiency. Many hotels fail to analyze feedback effectively, missing chances for improvement. Traditional systems, data silos, and ineffective processes perpetuate waste. Reducing waste isn't cost-cutting; it's value creation, enabling hotels to prioritize genuine hospitality and innovation. Better visibility is the key to minimizing waste.

🏠 Brooklyn Mirage, a New York nightlife hotspot, faces demolition with 32,000 square feet set to be razed, costing $1.5 million. Avant Gardner, its parent company, filed for Chapter 11 in August 2025, owing over $155 million and facing $30 million redesign permit issues. Diane Keaton, who passed away, served 20 years on the Los Angeles Conservancy board, preserving architectural landmarks. 50 Best extended hotel rankings include 12 North American hotels, with Aman New York ranking highest at 61.

🏠 R:Evolution will unveil the ultra-luxury Eywa Tree of Life interiors in Dubai this November. Eywa is a brand focused on health, wellbeing, and longevity. This "living building" is the world's first to achieve LEED Platinum, WELL Platinum, and WiredScore Platinum certifications. It includes 50 residences, two penthouses, private plunge pools, and a health concierge. Completion is expected by summer 2026. Crystals are embedded throughout the structure, enhancing the wellness experience.