Travel media network ad spending exceeds $2 billion in 2024
✈ On Oct 23, 2024, travel emerges as a key player in commerce media, with airlines, ride-hailing services, and online travel agencies leveraging first-party data to establish media networks. Advertising spend on these networks is poised to top $2 billion by 2024, surging with a CAGR of 17.88% until 2026.
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