Track HiJiffy in one feed. This hub aggregates the latest news and releases around HiJiffy’s guest communication and AI concierge platform for hotels, as covered by trusted sources. Follow a rising name in conversational AI for hospitality.
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HiJiffy Launches White Paper on AI Adoption in Hotels, Revealing Only 20% Achieve Full Integration
29 September 2026📚 HiJiffy launched a white paper, “From Imposed to Owned: The Guide to Hotel AI That Sticks,” addressing AI adoption challenges in the hotel industry. A 2025 survey revealed 86% of hoteliers benefited from AI automation in routine tasks. The report introduces a four-level Hotel AI Adoption Maturity Model: Imposed, Tolerated, Adopted, and Owned. Among clients, fewer than 10% remain at the Imposed level, while 20% have reached Owned. HiJiffy serves over 2,600 hotels in 60+ countries.
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AI Integration in Hospitality: Probabilistic Layers Complement, Not Replace, Deterministic Core Systems, Expert Analysis Reveals
18 May 2026📈 May 18, 2026, highlights AI’s role as a probabilistic layer around deterministic hotel systems like PMS and CRS, not replacing them. AI enhances tasks like guest messaging, as seen with tools like Booking.com’s Smart Messenger, launched in October 2025. AI-native systems should be scrutinized for accuracy, especially in revenue management and agentic commerce, like Expedia’s Romie. Security, accountability, and vendor lock-in risks require careful governance. The debate is where AI fits within hospitality’s technology stack.
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Independent 100-Room Hotels Must Adopt Six Specialist Layers for Competitive Commerce Architecture in 2026
12 May 2026🏨 On May 12, 2026, the article outlines the essential architecture for a 100-room independent hotel to thrive in the agentic commerce era. It highlights six specialist layers: a PMS as a commerce hub, channel managers, revenue management systems, guest CRM, integrated payments, and AI-search readable booking engines. Noteworthy companies include Apaleo, Stayntouch, Lighthouse, SiteMinder, FLYR Hospitality, and RoomPriceGenie. The emphasis is on real-time integrations and avoiding bundled suites, ensuring hotels can adapt swiftly to technological advancements.
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New Research Reveals the Secrets to an Engaging Guest Satisfaction Survey
11 December 2025📝 In 2025, 1,500 hotel post-stay surveys were analyzed. Surveys with embedded questions had a 22.7% response rate, versus 19.6% without. Subject lines under five words achieved a 23% response rate, while those with 11+ words dropped to 17%. Surveys styled with custom CSS averaged 22.3% participation, compared to 19.4% for unbranded ones. Surveys 1-3 pages, with 5-7 questions per page, performed best. One to three open-ended questions maintained response rates between 20-22%.
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Hotel chatbots are having a moment – here’s how to make them work for you
20 August 2025🤖 Chatbots have evolved, now used by over a thousand Mews hotels. With zero connection fees and 1,000+ apps in Mews Marketplace, integration is seamless. New-gen chatbots, enhanced by generative AI, streamline operations, manage guest interactions, and boost revenue. Leading chatbots like Akia, Duve, HiJiffy, and Runnr.ai offer tailored solutions for guest communication, booking management, and upselling. Hotels can initiate chatbot use rapidly by focusing on high-impact areas through Mews Marketplace connections.
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GuestRevu and HiJiffy Announce Integration to Gather Guest Feedback via WhatsApp
7 August 2025📨 GuestRevu and HiJiffy, leading hospitality tech companies, announced a new integration in 2025. This partnership enables hotels to send automated GuestRevu surveys via WhatsApp using HiJiffy’s platform, boosting response rates. Over 2,100 hotels in 60+ countries are leveraging HiJiffy’s AI-powered communication tools. This integration enhances guest feedback collection, improving guest experiences and increasing hotel revenue through personalized communication. CEOs Chris Alexandre and Tiago Araújo emphasize the innovation and efficiency of this collaboration.
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How to run a hotel with fewer staff using Mews
22 July 2025💻 Hoteliers face staffing challenges due to rising wages and a shrinking talent pool. Mews technology helps hotels optimize operations with fewer staff by automating tasks, enhancing guest interactions, and creating flexible job roles. AI integration improves efficiency in guest communications and revenue management. Automated check-ins can boost online participation to 30% with SMS reminders. Mews tools like kiosks and POS terminals streamline operations, while partnerships like Hotels for Trees promote sustainability, all leading to higher profitability and guest satisfaction.
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RoomRaccoon Expands AI Capabilities with HiJiffy Integration
10 July 2025💻 RoomRaccoon partners with HiJiffy to automate guest interactions for independent hotels. HiJiffy’s AI centralizes communication in 130+ languages, automating up to 90% of interactions. The integration connects HiJiffy’s AI with RoomRaccoon’s booking engine, enhancing guest experiences and increasing direct bookings. CEO Tiago Araújo highlights the streamlined booking journey. Tymen van Dyl notes it reduces workload while increasing revenue. This aligns with RoomRaccoon’s strategy to expand AI capabilities and improve hotelier efficiency.
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How to engage and upsell to different types of travellers
31 March 2025🏨 In the UK hospitality market of 2023, leisure travellers dominate, with increased demand for family-friendly and adventure holidays. Business travel contributed £3.17 billion from 6.4 million visits for work purposes, with 42% of UK travellers blending leisure into business trips. Personalisation and technology, such as AI and chatbots, are pivotal for engagement. Upselling strategies include tailored experiences for various traveller types, such as room upgrades, localised recommendations, and personalised digital communication. Eco-friendly options and unique local experiences cater to…
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Building the right hotel tech stack: Essentials, challenges, and practical tips
26 March 2025🏨 Hotel tech stacks, comprising software and digital tools like PMS, channel managers, and guest messaging platforms, are crucial for optimizing operations, boosting revenue, and enhancing guest satisfaction. Essentials include cloud-based PMS, channel managers to synchronize inventory and rates, booking engines for direct reservations, RMS for pricing strategies, and CRM for personalized guest interactions. Integration is key to avoid disjointed workflows and data silos. HiJiffy is highlighted as a platform that automates guest communications and integrates with PMS and CRM.…
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PhocusWire’s weekly travel tech news briefs: Sihot, HiJiffy, Magpie, Visit Group and more…
14 March 2025This article was written by Phocuswire. Click here to read the original article Please click here to access the full original article.
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How to make hotel departures easier and keep early check-outs to a minimum
12 March 2025This article was written by Hijiffy. Click here to read the original article A great stay isn’t just about check-in – it’s about check-out too. How guests leave your hotel can be just as important as how they arrive. A smooth, stress-free farewell leaves a lasting impression, reduces the chances of early hotel departures, and builds stronger loyalty. Plus, with 86% of hoteliers saying guest reviews are key, those final moments can make all the difference. Why do guests leave…
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Metasearch for hotels: A practical guide to boosting tour direct bookings
11 March 2025This article was written by Hijiffy. Click here to read the original article These days, travellers search for and book hotels in a completely different way. Thanks to easy access to information and technology, they’re no longer turning to just traditional travel agencies or hotel websites. Instead, they’re using hotel metasearch platforms to compare rates from multiple providers all in one place – quickly, easily, and with all the options right in front of them. Hotel metasearch engines are now…
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HiJiffy integrates with Expedia Group to simplify the management of travellers’ messages
7 March 2025This article was written by HotelSpeak. Click here to read the original article HiJiffy, the leader in AI-powered communication solutions for hotels, is excited to announce a new partnership with Expedia Group. This integration allows hoteliers to streamline all traveller messages from Expedia Group directly in their HiJiffy Console. While saving time and resources spent on managing conversations, this partnership allows hotel staff to focus on delivering an exceptional guest experience. A new way to manage traveller messages Hoteliers will…
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Reducing Hotel No Show: How direct bookings can help
6 March 2025This article was written by Hijiffy. Click here to read the original article Hotel no shows are a frustrating reality for every hotelier. A guest books a room but doesn’t turn up – and worse, they don’t cancel. This leaves hotels facing unnecessary financial losses and wasted resources. It’s a small term with a big impact on the hospitality industry. What’s really causing this issue, and what can hoteliers do about it? Let’s break down the impact of no-shows and…
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Must-have hotelier services and how to promote them using AI
3 March 2025🏨 Hotelier services have evolved beyond just providing a room; they now include amenities like 24/7 reception, room cleaning, dining options, spa, gym, airport transfers, concierge service, pet-friendly amenities, and technological features such as automated check-in/out and AI chatbots. These services are key for enhancing guest experience and loyalty, impacting TRevPAR and helping hotels stand out. La Butte hotel in Brittany is an example, utilizing a chatbot to promote its restaurants and spa, resulting in easy booking access for guests.…
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Why and how to implement a flexible hotel pricing strategy?
24 February 2025📌 Over 52% of travellers consider the ability to cancel for free within 24 to 48 hours of arrival essential, as per the 2024 Adyen report. Flexible rates offer free or lower fee modifications or cancellations before a set date. Benefits include improved conversion rates, increased direct bookings, and optimised RevPAR. Strategies like website exclusivity, clear terms, and AI widget campaigns can enhance implementation. The Elysée Val d’Europe hotel tripled direct bookings using HiJiffy’s AI widget campaigns. Risks like last-minute…
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Our Must-Visit Stands For ITB Berlin 2025
21 February 2025🏨 **ITB Berlin 2025**, the world’s leading travel trade show, is an opportunity to boost hotel visibility and make industry connections. Key exhibitors include **80 DAYS** at Hall 10.1, Stand 214, specializing in hospitality marketing; **HiJiffy** at Hall 8.1, Stand 124, enhancing guest experience through a Guest Communications Hub; **The Hotels Network** at Hall 8.1, Stand 106, providing a growth platform for hotels; **For-Sight** at Hall 10.1, Stand 214, offering Hotel CRM & Marketing Platform; **RMS Cloud** at Hall 10.1,…
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Are hotel guests actually using room service apps?
20 February 2025🛈 A 2020 study revealed that 61% of Germans used mobile apps while traveling, yet many avoid downloading hotel service apps due to the hassle. HiJiffy’s Guest Communications Hub, which uses AI Aplysia supporting over 130 languages, offers a download-free experience boosting hotel efficiency and revenue through upselling and direct bookings. Hotel apps with intuitive interfaces, system integration, and a focus on essential features are preferred. Web-based solutions are seen as less intrusive compared to native apps requiring downloads.
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Digital trends in hospitality: Key opportunities for 2025
12 February 2025This article was written by Hijiffy. Click here to read the original article The hotel industry is embracing digital tools like never before, and for good reason. Staying competitive today means meeting guest expectations head-on, and according to recent studies, many guests are clear about what they want: the digitalisation of services. By following digital trends in hospitality, hotels can streamline operations, make smarter decisions with data, and deliver the kind of experience guests expect. From automating processes to improving…
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The future of hotel booking channels: How AI and technology are changing distribution
11 February 2025This article was written by Hijiffy. Click here to read the original article The hotel industry is undergoing a seismic shift in how bookings are made, driven by advancements in technology and evolving consumer behaviours. Hotel booking channels are no longer limited to traditional OTAs or call centres; instead, they are being transformed by AI, automation, and new digital platforms. With innovation unfolding at an unprecedented pace, the question is no longer if hotels should adapt to these changes but…
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Hotel reservation confirmation messages – tips and templates
5 February 2025This article was written by Hijiffy. Click here to read the original article When it comes to delivering unforgettable guest experiences, it all begins with the first touchpoint – your hotel reservation confirmation message. It’s not just a necessary administrative detail; it’s your chance to set the tone, build trust, and even generate additional revenue. Whether you manage boutique accommodations or oversee a luxury resort, crafting a well-thought-out confirmation message is essential. This guide will walk you through everything you…
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ADR in Hospitality: Smart Strategies to Boost Revenue and Drive More Direct Bookings in 2025
4 February 2025💸 Key facts: ADR (Average Daily Rate), a profitability tool, is optimized by increasing direct bookings and smart pricing. By 2025, hotels leading the market will employ strategic ADR use. Example: A Madrid hotel with an 80% occupancy rate and €600 ADR earns €60,000 daily, €12,000 more than a competitor at €480 ADR. Implementing dynamic pricing and direct booking incentives, such as a boutique hotel in Edinburgh that raised its web ADR to match OTA rates, boosts revenue. Key strategies…
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How to calculate the average length of stay and why it matters for your revenue
3 February 2025📆 In 2023, the average length of stay (ALOS) for Portuguese, French, and US hotels was 1.8 days, while Madeira’s ALOS reached 4.5 days. To calculate ALOS, divide the total number of nights by total bookings (e.g., 1,000 nights / 400 bookings = 2.5 nights). ALOS is influenced by hotel type, location, seasonality, and client profile. Strategies to increase ALOS include offering tiered pricing, special deals, long-stay packages, partnering with local businesses, improving guest experience, and optimizing marketing campaigns. Longer…
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GOPPAR: A practical guide to hotel profitability in 2025
31 January 2025This article was written by Hijiffy. Click here to read the original article The hospitality business is a balancing act. While occupancy rates and revenue growth are essential pieces of the puzzle, neither tells the whole story of profitability. For 2025 and beyond, Gross Operating Profit Per Available Room (or GOPPAR) is emerging as the financial compass future-oriented hoteliers rely on to steer their operations. This blog dives into what GOPPAR is, how it is calculated, and why it is…
